Sponsor

Get the Revisiting Underfill Handbook
Today's underfill applications are constantly evolving. As chip populations increase, dispensing applications must deliver smaller amounts of fluid with precision. Read this handbook.
Nordson Electronics Solutions

Viewpoint

February 11, 2026

VIEWPOINT 2026: Don Nelson, Senior Vice President of Operations, PRIDE Industries

Don Nelson, Senior Vice President of Operations, PRIDE Industries

As reshoring continues to gain momentum, our contract manufacturing team is getting busier. Fortunately, after more than two decades helping electronics manufacturers bring their operations back to the U.S., we've learned how to make the transition as smooth as possible. So, if your company is considering moving some or all of its operations onshore, here's my advice for building a trusted partnership with your contract manufacturer.

First, engage in regular strategic planning sessions with your manufacturing partner to align goals, expectations, and performance metrics. This includes sharing forecasts, capacity plans, and ideas for reducing costs and improving quality.

Second, establish structured communication channels and meeting cadences—ranging from executive level relationship reviews to day to day operational check ins. Openness about challenges or potential disruptions encourages problem solving rather than finger pointing.

Third, develop mechanisms for shared investment in process improvements, technology upgrades, or capacity expansions that benefit both you and your manufacturing partner. Adopt contract terms that allow flexibility with lead times, pricing, or order sizes, so both you and your onshore partner can respond quickly to changing market conditions.

At PRIDE Industries, we've long followed these three principles, enabling us to deliver the award winning service our customers have come to expect.

Don Nelson, Senior Vice President of Operations
PRIDE Industries
http://www.prideindustries.com

Viewpoint Index

Free Newsletter Subscription
Circuitnet is built for professionals who bear the responsibility of looking ahead, imagining the future, and preparing for it.

Insert Your Email Address

Sponsor

Affordable Profiling Excellence
Four channels of precision data capture from the most trusted name in thermal profiling. New and improved V-M.O.L.E.™ 2 is the ideal solution for budget-conscious electronics pros. Learn more here.
ECD