2012 Circuitnet Media Guide (PDF format)
Electronic-media continues to expand as industry professionals seek daily updates on news and events shaping the electronics assembly market. An advertising campaign in Circuitnet provides daily e-media visibility with high-frequency advertising designed to meet every budget. We reach almost 400,000 industry professionals who are eager to learn more about your products and services.
Circuitnet readership data
- Over 389,000 unique readers during past 12 months
- Over 160 countries represented by our readership
- 10,000+ clicks per month to advertisers web pages
Circuitnet is the best resource for news and information in the Electronics Assembly Market. Circuitnet searches hundreds of industry sources every business day providing news and information on Circuit Board Assembly. Your advertising will reach the 47,000 daily e-mail subscribers plus 340,000 additional website visitors.
Demographics
Circuitnet subscribers and website visitors are the same industry professionals you want to reach, they're your prospects and your customers. Rather than weekly or monthly, these professionals want to know what's happening in this industry today!. They keep themselves up to speed by reading the Circuitnet email newsletter every business day.
We add hundreds of new subscribers each month, and visit trade shows promoting our newsletter contributing to an outstanding subscriber database of genuine industry pros.
53% of our readers are from North America with 25% from Asia Pacific and 22% from Europe. Since subscribers to Circuitnet can opt-out at any time, our database is always up to date.
Text Ads
The goal of a text ad is to deliver readers direct to your website. We encourage our advertisers to run multiple text ads in a single ad campaign. Multiple ads keep them fresh and generate more clicks all for the same price. Visit our Text Ads List Page to preview all Text Ads currently active. For pricing see our Rate Card.
Banner Ads
If you're looking to build your brand, promote an upcoming event, or just make a statement, Banner Ads are ideal. Circuitnet's large banner ads (160 x 300 pixels) provide maximum exposure. Keep in mind banner ads typically generate many fewer clicks compared to text ads. Visit our Banner Ads List Page to preview all Banner Ads currently active. For pricing see our Rate Card.
White Papers
We can also run a text ad and link it to our white paper download. This is an excellent way to get your white paper read by industry decision makers and collect names and addresses of those decision makers at the same time. Visit our White Papers List to see examples.
Performance
When you place an ad in a magazine, your cost is fixed regardless of how many people read or respond to your message. Magazine ads can cost more than $5,000 per page. Print advertising has become the "great unknown" - you sense your ad is working, but if you place display advertising in more than one industry magazine, you seldom know:
- How many prospects saw your magazine ad?
- How many website visits your magazine ad generated?
- If the copy of one magazine ad is more effective than another?
- Whether your ad is working at all?
Feedback 24/7
When you advertise in Circuitnet you get immediate feedback.
- We continuously track the number of clicks your text ad generates and the number of impressions and clicks your banner ad generates.
- Our Campaign Tracking Software gives insight into whether your message is attracting attention - 24/7. And you can change your ad to refocus its impact.
Attention Getting headlines
Headlines and subheads are key to driving visitors to your website. One way to get new ideas for headlines is to consider a variety of approaches to reaching your target audience. Visit our Advertising Headlines page for ideas.
Advertising Rate Card
Please review our Rate Card for pricing details, mechanical specifications, and publishers terms.
Advertising Terms
See our Advertising Terms page for definitions for some common advertising terms.
Marketing Newsletter
Occasionally we send out email announcements about new advertising opportunities at Circuitnet. Visit our Contact Us form to request to be added to our free marketing tips newsletter.
Jeff Ferry
Publisher
jferry@circuitnet.com
Phone: 843-682-4755
Ken Cavallaro
Business Manager
kcavallaro@circuitnet.com
Phone: 978-363-2176